Do you have to sell your pet?If you have to sell your pet, it's useful to know how to write a good advertisement. Here's how!
Edit Steps
- 1Begin with the title. Don't underestimate how important it is, especially when posting an ad online. The most important thing to remember is to keep it short, detailed, and attention-grabbing. Include basic information (type of animal, for example), instead of just writing "Buddy needs a home." Here are examples:
- VERY FRIENDLY LABRADOR 4 SALE CHEAP!!!!!!!!!!!!!!
- The capital letters create the impression that the advertiser is screaming to you that the Labrador is very friendly, especially when coupled with the incredible amount of exclamation points. The misspelling of the word “Labrador” and the abbreviation of four lends itself to an impression of him being unable to spell.
- Friendly, Beautiful Guinea Pig for Sale!
- Your overall impression of the advertiser is that she’s sensible and intelligent enough to spell words correctly. She catches your attention, but doesn’t create the desperateness that the first title has.
- 2Continue to the description. This is the largest and most important part of the advertisement. In it, you can include a short description of why you're selling the pet, and the animal’s type, breed, size, behavior around kids/dogs/cats/etc, temperament, health, and appearance. Examples:
- SUPER friendly pit bull, name is Maxwell, MUST GO ASAP my landlord is a --- and wont let me keep him EVEN THOUGH HE IS PERFECTLY BEHAVED. He is GREAT with kids doesn’t like dogs though. I’m really angry @ my landlord and HE MUST GO TO A GOOD HOME, NOT for fighting!!!!!! there is a fee to make sure he goes to the right home. My phone number is 111-111-1111
- Most of the ad is dedicated to describing the landlord, and you receive little information about the dog other than that he’s male, friendly with kids, not good with dogs, and called Maxwell. The advertiser makes the common mistake of vaguely saying there’s an adoption fee; potential buyers are much more likely to contact you if you have an already stated price or price range.
- Hi, I’m Lily. My Budgie Baby is so sweet and I’ll be sad to see him go, but I’m moving and can’t take him with me. He’s a gorgeous light blue color, not the usual green/yellow markings. He’s great at talking and can say “Hi,” “I love you,” “Baby,” and “Lily.” He’s wonderfully behaved with men, woman, and children, and mostly ignores our cat. Never had a health problem; you can verify with our vet. There is a $50 adoption fee; his cage (which is large and in good condition) comes with him. Please contact me at 222-222-2222, serious offers only. Thanks for your time!
- By introducing herself and thanking the reader, a more personal edge is added to Lily's advertisement. She keeps the reasons for selling him short, using it to her advantage by promoting how well-behaved Baby is. She also emphasizes on his coloring and speaking ability, and includes the adoption fee. After reading it, you’re left with the feeling that Baby is well-behaved and charming and Lily is trustworthy enough to pay Baby a visit.
- 3Always include a picture. Someone with a picture included in the ad is much more likely to receive offers than someone without one! When taking a picture, make sure that you can clearly see the animal, and include the entire body in the picture - not just a head.
Take a clear picture that shows your pet's entire body. - 4Add your contact information. This should be your phone number and email address - and include which you would prefer to be contacted by. It’s a good idea to include your last name, though not necessary. Example:
- Joe Twig, 333-333-3333, [email protected] (I’ll respond to you quicker if you call me, but email is okay.)
Edit Warnings
- Always use caution when sharing your email or phone number!
Articles for You to Write
Here is a list of suggested articles that have not yet been written. You can help by researching and writing one of these articles. To get started writing one of these articles, click on the red link of a title below.
Article Info
Last edited:
March 29, 2012 by Knight Hawk
Categories:
Pets and Animals
Recent edits by: BR, Teresa, Twoscompany (see all)
