AdWords API
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type ConversionOptimizer (v201209)

Conversion optimizer bidding strategy. For more information, visit the Conversion Optimizer site. This is disabled for AdX.


Namespace
https://adwords.google.com/api/adwords/cm/v201209
Fields
Field Type Description
BiddingStrategy (inherited)
BiddingStrategy.Type xsd:string Indicates that this instance is a subtype of BiddingStrategy. Although this field is returned in the response, it is ignored on input and cannot be selected. Specify xsi:type instead.
ConversionOptimizer
pricingModel
Filterable
Selectable
PricingModel Pricing model for the conversion optimizer bidding strategy, Click for pay-per-click or Conversions for pay-per-conversions. If the pricing model is not specified it defaults to Clicks. This field can be selected using the value "PricingModel". This field can be filtered on.
Enumerations
CLICKS
IMPRESSIONS
CONVERSIONS
conversionOptimizerBidType
Filterable
Selectable
ConversionOptimizerBidType Bid type for the conversion optimizer campaign This field can be selected using the value "ConversionOptimizerBidType". This field can be filtered on.
Enumerations
TARGET_CPA
Average cost-per-acquisition (targetCPA) bid type.
MAX_CPA
Max CPA bid type.

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