How to Get Your Film Seen in a Digital Age
Using the digital age to your advantage for getting your film attention can be easy if you follow these simple steps. Read on!
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1Make a website for the film. Tell the story of the making of the film, add some bios and production notes and add a hi-def trailer. Basically put on anything that will get people to come to the site.Ad
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2Use social networks. Post the trailer on YouTube and Vimeo, set up Facebook and MySpace pages and start participating in online forums, where you can urge fans to promote the film with you. And stay in touch after the film is finished. Filmmakers like Kevin Smith keep their audience engaged by maintaining the conversation after the project has ended.
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3Get in touch with local media. In a recent debate about self-distribution, Angelo Bell urged filmmakers to contact smaller media outlets themselves, saying “Films benefit from ANY press and media attention. If I’m smart, I’ll skip sending news releases to Variety and Moviemaker—like several hundred other no-name directors—and engage local and community news reporters instead.”
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4Contact software companies. Did you make an effects-laden masterpiece? Try getting in touch with the software company who produced the program you used. They might just promote your film, as it shows how amazing their software can be. Plus, they often run competitions that you could submit your work to.
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5Think about alternative venues. Theatrical releases don’t have to happen in theatres. Events like Secret Cinema, which is based in London, screen independent films in locations as varied as hotel car parks, city farm or derelict theatres.Ad
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