News and Updates

As a reminder, beginning February 1, 2015 new iOS apps submitted to the App Store must include 64-bit support and be built with the iOS 8 SDK. To enable 64-bit in your project, we recommend using the default Xcode build setting of “Standard architectures” to build a single binary with both 32-bit and 64-bit code.

The first week of January set a new record for the App Store, with customers around the world spending nearly half a billion dollars on apps and in-app purchases. New Year’s Day marked the single biggest day ever in App Store sales history. Your incredible apps generated over $10 billion for you and your peers last year, and to date, developers have earned a cumulative $25 billion from the sale of apps and games. See the full press release.

As we announced in October, beginning on February 1, 2015 new iOS apps submitted to the App Store must include 64-bit support and be built with the iOS 8 SDK. Beginning June 1, 2015 app updates will also need to follow the same requirements. To enable 64-bit in your project, we recommend using the default Xcode build setting of “Standard architectures” to build a single binary with both 32-bit and 64-bit code.

As a reminder, iTunes Connect will shut down December 22-29 for the winter holidays. If you plan to schedule app releases or price changes to take place during this time, make sure these changes are scheduled, submitted, and approved by December 18. Users who are currently testing or have been invited to test your pre-release apps with TestFlight will not be affected. Sales and Trends reports will also remain available through the Autoingestion tool.

We’re supporting the next generation of innovative developers by hosting workshops and other special events during Computer Science Education week, December 8–14. And on December 11, we’ll host the Hour of Code, a free one-hour introduction to the basics of computer programming from Code.org, at your local Apple Store. Learn more.

Leverage the updated iAd Workbench API to automatically create and update ad campaigns, retrieve analytics and manage bids directly on iAd Workbench. You can now promote products in more than 100 countries across the Americas, Europe, Asia, the Middle East, Africa, and Australia. Learn about the iAd Workbench API.

Now you can start creating experiences for Apple Watch that reimagine, extend, and enhance the functionality of your iPhone apps. Learn how your existing app notifications can easily show up on Apple Watch, and how to leverage WatchKit to take your apps even further with WatchKit apps, Glances, and actionable notifications. Learn more about WatchKit.

iAd is now available in 70 additional countries across the Americas, Europe, Asia, the Middle East, Africa, and Australia, expanding global reach to 95 countries. Ad campaigns can be created in minutes using iAd Workbench. Learn More.

You can now invite up to 1,000 testers to beta test your iOS apps by simply sending them an email invitation through iTunes Connect. Once they accept your invitation, testers can install your beta app on their iOS devices, get updated builds, and provide feedback, all within the TestFlight app. Learn more about TestFlight.

Starting February 1, 2015, new iOS apps uploaded to the App Store must include 64-bit support and be built with the iOS 8 SDK, included in Xcode 6 or later. To enable 64-bit in your project, we recommend using the default Xcode build setting of “Standard architectures” to build a single binary with both 32-bit and 64-bit code.

iMovie comes with every Mac and makes it easy to create app previews. Edit screen recording videos to get the timing just right, then customize your preview with titles, transitions, a soundtrack, and voiceover. Included with iMovie are 11 titles designed to showcase apps in action. To learn more, read the iMovie Guide for Creating App Previews.

iAd has expanded services to Austria, Belgium, Denmark, Finland, Luxembourg, Netherlands, Norway, Poland, and Sweden. With iAd Workbench, you can now promote your apps in 25 countries across North America, Europe, and Asia. Learn more about iAd Workbench.

Prepare your apps for the Mac App Store by downloading the OS X Yosemite GM candidate and Xcode 6.1 GM seed now. With these latest releases, Swift is now final and you can submit your Mac apps written with Swift to the Mac App Store. Learn more about OS X Yosemite.

Today we announced Apple Pay, an exciting new feature coming soon, which will give users an easy, secure, and private way to pay for physical goods and services in your iOS 8 app using payment information stored in their iOS device. Learn more about Apple Pay.

Prepare your apps for the App Store by downloading the iOS 8 and Xcode 6 GM seeds now. With these latest seeds, Swift is now final and you can submit your iOS apps written with Swift to the App Store. Learn about iOS 8 for Developers.

Check out the latest App Store Review Guidelines before submitting your new or updated apps for review. We review all apps against these guidelines to ensure they are reliable, perform as expected, and are free of objectionable material.

Check out the latest App Store Review Guidelines before submitting your new or updated apps for review. We review all apps against these guidelines to ensure they are reliable, perform as expected, and are free of objectionable material.

You can now promote your apps in 16 countries or regions on the iAd App Network. With iAd Workbench, you can choose your audience, set your price, and create a campaign that drives downloads. Learn more about iAd Workbench.

All Registered Apple Developers can now download Xcode 6 beta to create great apps using Swift and Objective-C. And with the new Swift blog, you can get the latest news and helpful tips on the Swift programming language from the engineers who created it.

If you're not already a Registered Apple Developer, you'll be prompted to sign up for free when downloading Xcode.

Read about these talented developers and their apps, which reflect the best in design, innovation, and technology on iOS and OS X. Learn more.

With over 4,000 new APIs and bold new technologies, iOS 8 lets you create custom app extensions, utilize exciting capabilities like HealthKit, HomeKit, and CloudKit, take advantage of advances in gaming like Metal, SceneKit, and SpriteKit, and more. Download the SDK to explore these new features as well as Swift, the innovative new programming language for Cocoa and Cocoa Touch. Learn more.

OS X Yosemite gives you the power to extend the OS X experience with app extensions, enabling access to app features and services from almost anywhere. And with the innovative new Swift programming language and advances in game technologies, Safari, iCloud, and more, your best apps are yet to come. Learn more.

Check out the latest videos from WWDC 2014 and learn how iOS 8 can transform your enterprise. Access resources and best practices for deploying and managing devices, protecting corporate data and user privacy, and creating an engaging user experience leveraging the latest technologies in iOS. Learn more.

Now you can use iTunes Connect on the go to access all of your content that’s currently available on the iTunes Store, iBooks Store, and App Store. You can also view trends and reviews, receive push notifications on the status of your app, and get alerted when it's approved for sale. Learn more.

Starting May 15, 2014, new apps and app updates submitted to the App Store must be built with Xcode 5.1.1. This release is available through Software Update on the Mac App Store.

iAd Workbench, the simplest way to advertise your iOS apps to millions of people on iPhone, iPad, and iPod touch, now includes more pricing options and a new set of creative formats to meet your specific objectives. Whether you're looking to drive traffic to your website, increase video views, or generate downloads of your apps, iAd Workbench puts you in control. Learn more.