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March 9, 2015Mobile World Congress 2015: what it means for marketing prosThe Guardian With Mobile World Congress 2015 (MWC) in full swing, much of the industry is decamping to Barcelona to...

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• The Most Powerful Player in Media You’ve Never Heard Of
• Take two steps back from journalism: What are the editorial products we’re not building?
• How publishers make native ads newsy

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March 13, 2015The Most Powerful Player in Media You’ve Never Heard OfWall Street Journal Across the media landscape, high-stakes battles are raging over measurement. In the online world, there’s controversy over...

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March 9, 2015Infographic: Does Social Media Really Influence Consumer Behavior?Social Media Today Continue...

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• The Most Powerful Player in Media You’ve Never Heard Of
• Take two steps back from journalism: What are the editorial products we’re not building?
• How publishers make native ads newsy

Research

March 13, 2015Take two steps back from journalism: What are the editorial products we’re not building?Nieman Lab The traditional goal of news is to say what just happened. That’s sort of what “news” means. But...

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March 2, 2015Top Tips To Achieve Best Value From Your Marketing AgencyThese agencies are, of course, excellent at demonstrating their value to the business, using a raft of measurements to prove...

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• 6 Technology Innovation Sources for Outside-In Learning
• The Only 10 Slides You Need in Your Pitch
• Hands On With a Working Apple Watch

Research

March 10, 2015IDG Enterprise: 2015 Big Data and Analytics ResearchFramingham, Mass.—March 9, 2015—IDG Enterprise— the leading enterprise technology media company composed of CIO, Computerworld, CSO, DEMO, InfoWorld, ITworld and...

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March 9, 2015FreeWheel Video Monetization Report: Q4 2014 ReportFreeWheel Digital video’s impressive growth this quarter was headlined by the crown jewels of the TV industry; first-run shows and...

Recent Posts

• The Most Powerful Player in Media You’ve Never Heard Of
• Take two steps back from journalism: What are the editorial products we’re not building?
• How publishers make native ads newsy

Research

March 13, 2015The Most Powerful Player in Media You’ve Never Heard OfWall Street Journal Across the media landscape, high-stakes battles are raging over measurement. In the online world, there’s controversy over...

Featured

March 9, 2015Can print media make it ‘over the top’?Capital New York On a Tuesday afternoon in early February, Time Inc. C.E.O. Joe Ripp was onstage in a ballroom...

Recent Posts

• The Most Powerful Player in Media You’ve Never Heard Of
• Take two steps back from journalism: What are the editorial products we’re not building?
• How publishers make native ads newsy

Research

March 13, 2015Video: IT Mergers & Acquisitions (M&A) Across The 3rd PlatformHow are vendors, IT enterprises, and investors making decisions with 3rd Platform technologies? Since 2012, M&A deals have been skyrocketing...

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March 9, 2015Personalisation – four steps to put the customer at the centre of marketingThe Drum One topic that we’re seeing a lot of debate about currently is personalisation, but it’s actually a fairly...

Recent Posts

• The Most Powerful Player in Media You’ve Never Heard Of
• Take two steps back from journalism: What are the editorial products we’re not building?
• How publishers make native ads newsy

Research

March 13, 2015How publishers make native ads newsyDIGIDAY Native advertising was supposed to be marketers’ answer to banner blindness by creating ads that consumers would want to...