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type StatsEstimate (v201506)

Represents a set of stats for a daily traffic estimate.

averageCpc, averagePosition and clickThroughRate will be null when not defined and clicksPerDay or impressionsPerDay is 0, respectively.


Namespace
https://adwords.google.com/api/adwords/o/v201506
Fields
Field Type Description
averageCpc cm:Money The estimated average CPC.
averagePosition xsd:double The estimated average position.
clickThroughRate xsd:double The estimated click through rate.
clicksPerDay xsd:float The estimated number of clicks, in floating point representation.
impressionsPerDay xsd:float The estimated number of impressions, in floating point representation.
totalCost cm:Money The estimated total cost.

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AdWords API