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type ContentLabel (v201506)

Content Label for category exclusion. This is enabled for AdX.


Namespace
https://adwords.google.com/api/adwords/cm/v201506
Fields
Field Type Description
Criterion (inherited)
id
Required
xsd:long ID of this criterion. This field is required and should not be null when it is contained within Operators : SET, REMOVE.
type
ReadOnly
Criterion.Type This field is read only and will be ignored when sent to the API. Indicates that this instance is a subtype of Criterion. Although this field is returned in the response, it is ignored on input and cannot be selected. Specify xsi:type instead.
Enumerations
CONTENT_LABEL
Content label for exclusion.
KEYWORD
Keyword. e.g. 'mars cruise'
PLACEMENT
Placement. aka Website. e.g. 'www.flowers4sale.com'
VERTICAL
Vertical, e.g. 'category::Animals>Pets' This is for vertical targeting on the content network.
USER_LIST
User lists, are links to sets of users defined by the advertiser.
USER_INTEREST
User interests, categories of interests the user is interested in.
MOBILE_APPLICATION
Mobile applications to target.
MOBILE_APP_CATEGORY
Mobile application categories to target.
PRODUCT_PARTITION
Product partition (product group) in a shopping campaign.
IP_BLOCK
IP addresses to exclude.
WEBPAGE
Webpages of an advertiser's website to target.
LANGUAGE
Languages to target.
LOCATION
Geographic regions to target.
AGE_RANGE
Age Range to exclude.
CARRIER
Mobile carriers to target.
OPERATING_SYSTEM_VERSION
Mobile operating system versions to target.
MOBILE_DEVICE
Mobile devices to target.
GENDER
Gender to exclude.
PROXIMITY
Proximity (area within a radius) to target.
PLATFORM
Platforms to target.
AD_SCHEDULE
AdSchedule or specific days and time intervals to target.
LOCATION_GROUPS
Targeting based on location groups.
PRODUCT_SCOPE
Scope of products. Contains a list of product dimensions, all of which a product has to match to be included in the campaign.
YOUTUBE_VIDEO
YouTube video to target.
YOUTUBE_CHANNEL
YouTube channel to target.
APP_PAYMENT_MODEL
Enables advertisers to target paid apps.
UNKNOWN
Used for return value only. An enumeration could not be processed, typically due to incompatibility with your WSDL version.
Criterion.Type xsd:string Indicates that this instance is a subtype of Criterion. Although this field is returned in the response, it is ignored on input and cannot be selected. Specify xsi:type instead.
ContentLabel
contentLabelType
Required
ContentLabelType Content label type This field is required and should not be null when it is contained within Operators : ADD.
Enumerations
ADULTISH
Sexually suggestive content
AFE
Error pages
BELOW_THE_FOLD
Below the fold placements
CONFLICT
Military & international conflict
DP
Parked domains
EMBEDDED_VIDEO
Embedded video
GAMES
Games
JUVENILE
Juvenile, gross & bizarre content
PROFANITY
Profanity & rough language
UGC_FORUMS
Forums
UGC_IMAGES
Image-sharing pages
UGC_SOCIAL
Social networks
UGC_VIDEOS
Video-sharing pages
SIRENS
Crime, police & emergency
TRAGEDY
Death & tragedy
VIDEO
Video
VIDEO_RATING_DV_G
Content rating: G
VIDEO_RATING_DV_PG
Content rating: PG
VIDEO_RATING_DV_T
Content rating: T
VIDEO_RATING_DV_MA
Content rating: MA
VIDEO_NOT_YET_RATED
Content rating: not yet rated
LIVE_STREAMING_VIDEO
Live streaming video
ALLOWED_GAMBLING_CONTENT
Allowed gambling content.
UNKNOWN
Used for return value only. An enumeration could not be processed, typically due to incompatibility with your WSDL version.

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