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  1. uudelleentwiittasi
    22. toukok.

    Spoke to Reuters about Digiday’s approach to building a sustainable media model.

    Kumoa
  2. 22. toukok.

    Royal Bank of Scotland’s David Wheldon: Clients are to blame for agency transparency issues ] via

    Kumoa
  3. 21. toukok.

    David Wheldon CMO, RBS: 'When things aren’t working it’s very easy to blame agencies, but it’s often the client at fault.'

    Kumoa
  4. 20. toukok.

    All set for summit in Sunny Wicklow, Ireland. Diageo, RBS, Kellogg’s and General Mills among the great speakers lined up 👍🏻

    Kumoa
  5. uudelleentwiittasi
    14. toukok.

    Digiday UK team unites with and royalist mom.

    Kumoa
  6. uudelleentwiittasi
    9. toukok.

    Our awards in the UK are... different. Videographer

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    Kumoa
  7. uudelleentwiittasi
    3. toukok.

    Apple's latest ITP update aims to ensure Facebook's and Google's ITP workarounds can't be used for persistent cross-site tracking but its 24-hour window could be a big issue for ad attribution

    Kumoa
  8. 2. toukok.

    Really excellent speaker line-up for 's Brand Summit Europe on 20 May: Diaego, Nissan, Swarovski, Bacardi, RBS, Kelloggs and more. Going to be a great event, join us!

    Kumoa
  9. uudelleentwiittasi
    22. huhtik.

    This is our version of the pivot to paid. The practical result is requiring people to subscribe after reading four articles a month.

    Kumoa
  10. 18. huhtik.

    ‘Delicatessen owner, Scout leader, interior designer’: Ad tech execs reveal their Plan Bs

    Kumoa
  11. uudelleentwiittasi
    16. huhtik.

    Very exciting news as we announce the first ever recipients of the Digiday Award which honours an individual/s who have been instrumental in creating positive change in the industry! Congrats to and of the !

    Kumoa
  12. uudelleentwiittasi
    2. huhtik.

    From Digiday magazine: It’s taken Heineken two years to get to a point where it feels confident enough to dictate terms to the middlemen in its supply chain

    Kumoa
  13. uudelleentwiittasi
    28. maalisk.

    Unilever is laying down the law with publishers, creating a new set of guidelines they must adhere to before it buys ads from them

    Kumoa
  14. 26. maalisk.

    Toby Benjamin from Periscopix on lessons on realities of helping clients in-house: No longer a binary decision for clients of whether to in-house or not and level of control. There's a spectrum of control.

    Kumoa
  15. 26. maalisk.

    Great pres from Jeff Nicholson from VaynerMedia on trust and transparency reality check: 'Agencies must be paid for value, not exploitation'

    Kumoa
  16. 26. maalisk.

    VaynerMedia's chief media officer Jeff Nicholson: If [brand] clients don't understand how they're being exploited, people will continue to rip them off

    Kumoa
  17. 26. maalisk.

    David Fletcher from Wavemaker: GDPR has forced the market to look less naively on the state of ad targeting

    Kumoa
  18. uudelleentwiittasi
    26. maalisk.

    Opening the Media Buying Forum, shares five trends in media buying today.

    Kumoa
  19. 25. maalisk.

    ITV closes in on deal to build its ad tech via

    Kumoa
  20. 25. maalisk.

    ‘Bundles always dilute the brand’: Publishers grapple with Apple’s new subscription service and

    Kumoa

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