Event Management Software
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Compare the Top Event Management Software of 2020
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Compare the best Event Management software currently available using the table below.
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1
Brushfire
Brushfire Technology
At Brushfire, it’s our goal to be the go-to ticketing and registration platform our clients deserve. We’re an event management software-as-a-service platform that provides assigned seat ticketing, general admission, and support for concerts, conferences, camps, productions, plays, sports, and anything else where people gather. We handle thousands of events every day, on every continent, ranging anywhere from a handful to 20k+ attendees. Brushfire strives to facilitate successful events around the world by providing great software and service that never stops improving. We believe the church, non-profit, and secular organizations deserve the most elegantly architected platform for event management. Both at the technology and service layer.
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2
SpotMe
SpotMe
SpotMe is the complete engagement platform. From live to on-demand, planners can easily deliver virtual events, digital experiences, and event apps that their audience loves. From breakout sessions to personalized agendas to two-way communication and gamification, planners have the tools to build a thriving community on and offline. SpotMe provides branded enterprise solutions to 250+ global brands across web, iOS, and Android, as well as a no-code building platform, and support & professional services.
Starting Price: $4,800 per year -
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Planning Pod
Planning Pod
Save 62+ hours every month and streamline your processes with Planning Pod's suite of 20+ easy-to-use tools for event & venue professionals. Our venue management software suite offers venue managers & staff an all-in-one platform for tracking every detail related your event bookings - including booking calendars, email communications, BEOs, food-&-beverage orders, floor plans / room layouts, leads, proposals, invoicing, payments & more. Our event management software gives event planners, corporate planners, meeting planners & non-profits a single place to collaborate & manage thousands of details. This includes attendees, budgets, timelines, tasks, floor plans, registrations / ticketing, communications & more. Our event floor plan tool makes it easy to create professional event layouts in minutes and is also included in our event software and venue software packages. Join the 20,000 event pros who rely on Planning Pod's tools every day. Try it free for 14 days!
Starting Price: $19/month -
4
Aventri
Aventri
Rather than cancelling your events, consider going virtual? Aventri can now power virtual, hybrid and in-person events. Aventri's all-in-one event and meetings solution has powered over 300,000 events, helping our customers realize their event and business goals by driving savings and increasing returns. Our event management technology gives you the power to collect, manage, and analyze attendee and event data, so you can make more strategic decisions and improve future events. Aventri's fully integrated event management software platform provides event & meeting planners with event registration, event marketing, project & budget management many more capabilities, combined with best in class onsite solutions from badge creation and printing, to onsite check in and access control.
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5
Boomset
Boomset
Boomset provides an end-to-end solution for in-person, virtual and hybrid events. The award-winning live event functionality - like digital entry management and on-demand printing - fully supports the virtual solution. The virtual web and mobile platform includes features like live streaming and prerecorded multi-sessions, a virtual exhibitor area with lead capture, gamification, and attendee engagement via 1-to-1 video calls, live chat, and Q&A. Coupled with our best-in-class customer support, Boomset makes event management simple for organizers for all types of events, anywhere in the world.
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6
Arlo Training Management Software
Arlo Training Software
Arlo is for training providers who want to save time and crush sales targets. It is a complete training management solution to promote, sell and deliver instructor-led, online and blended learning. Arlo takes care of your public training schedule, private in-house courses and ongoing training contracts, so you can manage your whole business in one system. It saves you time by automating manual processes and helps you grow with slick ecommerce and marketing tools. See for yourself by starting a free trial. https://www.arlo.co/register
Starting Price: $89.00/month/user -
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vtenext
vtenext
vtenext – the CRM for Digital Innovation Transform and Innovate your company with vtenext. It allows you to engage your customers into your business processes using a specific technology. It can also be used to manage processes generated by internal customers. The most important advantages of adopting vtenext are: - Improving the Return On Investments (ROI) - Facilitating internal communication by breaking down internal barriers - Having a 360° knowledge of the customers - Designing, automation and digitalization of internal and external processes - Acquiring a Lean management method - And many more!
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8
Accelevents
Accelevents
Accelevents is a powerful but affordable all-in-one virtual event platform known for their ease of use, impressive feature stack, and 24/7 live support. The platform offers robust virtual event hosting features including ticketing/registration, live chat & polling, virtual exhibitor booths, A.I. powered networking, gamification, and more. Event organizers can live stream to the main stage or break out session using either a built-in steaming studio, or integrate with an outside streaming platform. Whether hosting an event for 100 people or 100,000+ Accelevents will allow you to create a virtual, in-person or hybrid experience that your attendees remember. The virtual lobby allows attendees to access a newsfeed bulletin, a dynamic agenda, or even shop in your store. Accelevents understands the value of an event sponsorship, so they’ve developed a suite of ad placements & interactive tools that set the stage for dynamic sponsorship packages.
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9
KORONA
COMBASE USA
KORONA offers innovative POS software with unique features built for retailers, ticketing and event operations, and quick-service restaurants and cafes. The subscription service comes with automatic updates, full, 24/7 customer support, and zero contracts, fees, or surcharges. With KORONA, businesses get an array of features to improve operations and increase efficiency and insight. Detailed reporting, inventory analysis, product performance, promotions, loyalty, employee management, vast integrations, multi-store management, online retail and ticketing, hardware options, and credit card processing options are just a handful of the point of sale features that make KORONA the fastest-growing POS solution in the U.S. Learn more by setting up a no-commitment free trial or scheduling a product demo. Your dedicated account manager will walk you through each feature your business will use to succeed.
Starting Price: $49.00/month -
10
Yapsody
Yapsody
Yapsody is a powerful, simple to use online event ticketing and event registration system, delivering cutting-edge ticketing services to thousands of event presenter. Yapsody is the only live entertainment company focused on providing independent presenters and hospitality enterprises customized end-to-end solutions for leveraging concert entertainment. Through our unique proprietary products and services managed entirely in-house, Yapsody delivers unparalleled value, quality control, customer service, growth potential and competitive advantages in the market. This online ticketing system organizes the way of your communication with your ticket buyers. It helps in bringing the customer conversations from various modes like email, phone, and social media and it is easy to access globally. You can easily automate the routine support tasks to increase the efficiency to sell your event tickets online.
Starting Price: Free for Free Events -
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Entegy Suite
Entegy
A powerful event technology platform empowering creators, inspiring attendees and rewarding stakeholders. The Entegy Suite is a flexible event technology platform with multiple branding and sponsorship opportunities. Products include: - event apps - networking and gamification tools - live audience polling, Q&A and discussion - attendance tracking - lead capture for sponsors and exhibitors - registration - badge printing solutions for any budget
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12
DialogLoop
Dialogloop, Inc.
DialogLoop is a turnkey Audience Engagement and Networking Software Platform for live events. The DialogLoop Add-in for Microsoft PowerPoint enables Presenters to seamlessly build polls, surveys, word clouds, stream files, content and their presentation to attendees mobile devices. Attendees connect to the DialogLoop Web platform to discover the content, engage in real-time surveys, participate in live Q&A, and interact through live private chatting and networking.
Starting Price: $5.00/month -
13
Event Essentials
Event Essentials
Event Essentials is a revolutionary web-based event management platform that streamlines tasks, promotes events, organizes data, and provides online sales for the event tickets, auctions, donations, and products. Specifically designed for organizers and promoters of fairs, festivals, and events, this revolutionary solution offers users an easy access to real-time event files and vital data, from anywhere at anytime. By using Event Essential, you can have a convenience-driven and easy-to-use system that enables you to collect and consolidate forms in digital format, track customer sales, and reduce overhead costs while increasing your sales and productivity.
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14
VBO Tickets
VBO Tickets
VBO Tickets is a feature-rich ticketing platform designed to help organizations of all sizes. Cloud-based and mobile compatible, VBO Tickets is a white label, all-in-one software solution that seamlessly embeds into any existing website and Facebook page. With VBO Tickets, promoters can easily create events, set up a payment gateway, add tickets, market their event, view reports, communicate with their customers, and more. Key features include Box Office, Ticketing, Reporting, CRM, Donations, Marketing, Memberships and Subscriptions, Mobile, and more.
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15
RSVPify
RSVPify
RSVPify is a leading end-to-end event management platform trusted by 30% of the Fortune 500. Manage events big and small with ease and keep the spotlight on your brand. Powerful features including email invitations, online registration and RSVP, custom data collection, guest list management, menu preferences, sub-event management, event privacy/exclusivity, drag-and-drop seating charts, check-in, and much more.
Starting Price: $29.00/month -
16
Converve
Converve
Converve is a digital event platform where people from all over the world can network, arrange meetings, exchange ideas or actively participate in a presentation or roundtable session. Our matchmaking algorithms ensure that everyone finds their ideal meeting partners and offers an exceptional virtual networking experience. With Converve, the entire workflow of your virtual event can be managed and organized in just one program, optimized for both desktop and mobile. Design your own event website matching your corporate branding, create a registration workflow for participants, manage all user profiles, and keep track of all key performance indicators.
Starting Price: 3.990,00€ -
17
Acuity Scheduling
Acuity Scheduling
Make online appointment scheduling and management a breeze with Acuity Scheduling. Acuity Scheduling is an easy to use online appointment scheduling software that helps professionals and businesses fill their schedule--minus all the hassle. With Acuity, clients see your real-time availability, book appointments fast, and pay in advance. All without you needing to organize and reorganize things.
Starting Price: $15.00/month -
18
Avochato
Avochato
Avochato is an easy to use text messaging software solution built for sales, support, and operations teams. Avochato offers businesses the easiest way to connect to their customers, get more responses, and achieve higher conversion. It comes with a lead-generation chat widget, live inbox, broadcasting, automated surveys, programmable APIs, message templates, status tracking, and more. Avochato also offers integrations with leading business services including Slack, Office 365, Salesforce, and Desk.com.
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19
Expodoc
Expo Projects
Expodoc is a management tool that optimizes the planning, organisation and communication for trade shows, congresses and events. The program improves the workflow for all parties concerned: the organiser, venue, exhibitors and service providers. All our projects combine our customers'​ experiences and our employees'​ expertise. This allows us to create specialized features for the industry. You can ‘Mix & Match’ those features yourself and create the perfect tailor-made solution: - Floor Plan Design - Floor Plan Management - Online stand reservation - Interactive Floor Plan - Online payment - Order Management - CRM - Information & Document Management - Exhibitor Management - Multi Attendee Types - Pricing & Deadlines - Invoicing - Multi users & events Discover all ingredients of Expodoc on our website: www.expodoc.com/en
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20
Curate
Curate.co
Curate is a special event management platform created specifically for the needs of caterers, florists, and rental companies. Unlike spreadsheets and sticky notes, Curate automates the entire process from proposal to strike, letting event pros spend more time doing the things they love most. Curate offers three different products that work seamlessly together: Curate Proposals, Curate COGS, and Curate Rentals.
Starting Price: $100 per month -
21
SmartMatchApp
SmartMatchApp
Professional matchmaking software and CRM for businesses in any industry that match and introduce people professionally. Our customers are professional matchmakers, connectors, networkers, event organizers, community builders, entrepreneurs, recruiters in such areas as business matchmaking, social matchmaking, personal matchmaking, educational matchmaking, health services matchmaking and more,
Starting Price: $30.00/month/user -
22
amoCRM
QSOFT
amoCRM is the world's first messaging-powered CRM. Multi-channel communication lets you converse through messengers, emails, and calls from a single app. Now every interaction with your customers can be a personalized one-on-one dialogue. Plus managers love its powerful analytics, reporting and automation tools. It's the perfect messenger-based sales solution for entrepreneurs and SMBs.
Starting Price: $15/month/user -
23
Attendify
Attendify
Build an engaging mobile event app in just a few clicks with Attendify. Attendify is transforming the event technology space by giving event professionals and organizers the ability to build a unique event app with no code required. Simply drag and drop the features you need, upload content, preview via a browser, and publish. With a beautiful mobile event app from Attendify, brands and businesses can quickly boost attendance and attendee engagement, gather real time feedback, give sponsors ROI, and more.
Starting Price: $999.00/year -
24
Eventbrite
Eventbrite
Eventbrite is a ticketing and event technology platform that helps businesses organize and sell tickets to events online — while helping people discover events that fuel their passions. From workshops to concerts to conferences to world-renowned film and music festivals, Eventbrite houses events of all shapes and sizes. Eventbrite’s powerful platform, which can be accessed online or via mobile apps, scales from basic registration and ticketing to a fully featured event management platform.
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25
Tripleseat
Tripleseat
Trusted by 2,500 venues and 18,000+ industry experts, Tripleseat automates the event management process from start to finish. From capturing leads and finalizing bookings, managing contact and event information, up to invoicing and payment processing, Tripleseat offers all the smart capabilities to help restaurants, hotels, and event venues delight customers and grow their business.
All About Event Management Software
Event management software contains business solutions that cover many aspects of organizing events from the planning stages to the post-event phase. There are end-to-end systems which include tools for an event’s entire lifecycle. Other apps focus on specific processes pertaining to organizing an event including surveys and analytics, schedulers, floor planning, ticketing, and registration.
Why Should Event Management Software Be Used?
There are many benefits to using event management software. This kind of software can systematize or simplify processes in the back-office with regards to running a specific event. These solutions provide cost savings, accuracy, and efficiency from the pre-event, the event itself, and the post-event. We will discuss the following benefits of the software below.
Consolidation of Different Teams
Event management software includes one platform that coordinates all activities and tasks for not just your event team, but for other teams including travel management, accounting, logistics, and sales and marketing. It’s easier to associate all of the connected items across your business. Changes made to one item, as an example, can activate alerts on similar items, guaranteeing that everyone has the most up-to-date information. Situations which necessitate quick coordination between teams include a change in menu, increase in attendance, or a shift in venue.
As well as vertically from the manager all the way down to the field worker, this platform can also make communication clear and open. Managers will be able to see all aspects of their event operations, while ground crews efficiently work in-sync, circumventing inconsistent or conflicting outputs.
Lower Overheads
Your event operations will have top-down and across visibility, making it easier to keep budget caps, which will lead to higher returns and savings and be able to control expenses. Event management software is even good with automating some event management processes, resulting in less time spent completing these tasks. Staff time will also be reduced.
Furthermore, a small team will be able to perform numerous tasks with the help of a solid event solution. Tools such as autoresponders and data management, self-service online registration, and a web-builder that’s coding-free can achieve many time-consuming back-office procedures in organizing events. You will not only save time but money by not having to solicit extra contractors.
Other cost benefits include cumulative spending in order to receive better deals from suppliers and helping your business find the lowest-cost venue for your budget by scouring online sources thoroughly.
Smoother Workflows in Your Event’s Entire Lifecycle
Some event management software solutions will help you plan and promote as well as assist you with on-site operations and post-event evaluations. There are tools included for reporting post-analytics and surveys, event marketing, and event management. The tools take the burden of building your own database off of your shoulders. One example includes online registration which allows participants to enter all of their information instead of you. Your database can be sorted for targeted email marketing. Similarly, you can conduct surveys on your database that will find insights based on no-shows, location, attendance and participation, the ability to run analytics, or conduct post-event analytics to assist you in improving your next event.
It’s also faster and more efficient to find suppliers with event management software because it can send out requests to different vendors quickly. Quotes can be received within a few minutes up to a few hours.
With clockwork precision, on-site tools can allow you to do a walk-through of your participants. Online registration databases can sort non-paid and paid participants while printing the badges out all at once. Internet-connected laptops or mobile payment make on-site payments easier to process.
Event Marketing That’s More Focused
Long-term promotion is critical to the success of any event. Depending on its sophistication, years and even months before the event takes place, the solution can assist you with media and blog placements, mailing lists, online communities, and aggregating social media mentions so you can begin to engage with prospective participants. There are some solutions which involve using communication channels to get questions or feedback from potential participants, or you can create a mailing list for targeted and staggered email marketing phases as the event date approaches. Dashboards can provide you with an overall view of the marketing KPIs of your event including media pickups, leads, and number of participants along with a social media engagement level (shares, likes, mentions). You will be able to see how near or far you are on opening day from your target with combined data on the promotion of your event.
Efficiently Managing Your Data
Event management software can run post-event and real-time analytic insights, organize online registration information and sort the information for different email marketing campaigns. Centralized databases allow users to access the same data, which will eliminate misinformation. Various parties would be notified quickly of any changes to the database such as the program, venue, or number of participants. Reports and documents would be consistently updated all throughout the organization. Likewise, the time that would be needed to create reports for different teams, documents, or lists would become more simplified as each team would be able to refer to just one file.
Event Management Software Types
There are many different kinds of event management software which are categorized by their feature set. The majority of the features are considered a type by themselves as well as independently packaged. The list below will not only explain the different types that are available but will answer questions related to how the software works:- Ticketing apps - Ticketing can be specific to a certain functionality or can be part of an event management system with increased functionality. This app not only allows you to see tickets online, but it also features some additional tools such as customization and attendance management.
- Polling apps - This is a consistent tool many event organizers use, but they can have their own category. Live polling is a tool included with the apps that can provoke audience engagement either in a crowd or in a small room. The apps can display live graphs with real-time polling results that can reach a global audience by becoming assimilated into social media networks.
- Web conferencing - This kind of software can come as a suite of different management tools or can fall under a category all their own. The tools that are available are specific mostly to online-only events like webinars and have features that can gauge anything from large conventions to small meetings.
- Event scheduler - These kinds of apps not only allow your customers to do their own booking but feature availability in real-time. They can instantly communicate with you for certain requirements, allow you to pay online, and reschedule the date on the platform. This event tool can also help you avoid miscommunication regarding appointments, free you from having to manually process every booking, and get rid of scheduling conflicts.
- Open Source - They’re limited to particular functionalities including a scheduler or form builder, but they are completely free to use. As your needs become more complex, there are a variety of free apps available that will let you transition to paid plans later on.
- Front-to-end - That covers everything in terms of putting an event together starting from pre-event to event and the post-event. They give you the tools you need to streamline or automate field and back-office processes and include survey and analytics functionalities to provide you with insights into metrics such as revenues, expenses, feedback, and attendance as well as event marketing features that will assist you in promoting your project.
What Event Management Software Does
The next question people often ask is how event management software works. What does it do? The best way to find that answer is to ask about what the features are. These solutions will offer you tools to cover the stages of the arrangement, the event itself, and the after-event. We will identify some of these key features in this guide.
Tools for Event Marketing
The great thing about event marketing is all of the tools that are available for you to use. They can promote an event to solicit leads and reach a wider online audience. There are three different types of marketing channels including media and blog sites, email marketing, and social media. Some of these tools may vary, but the actual solutions themselves feature a basic event calendar, integrated mailer, and an event website mailer.
What the event web builder does is create the landing site for your online registration as well as your pitch. Similarly, many event solutions include plug-and-play builders that have drag-and-drop functionality, making it easy for anyone to create an event page without any issues. A few of these solutions include a mobile version, which is also a good thing to have in the age of smartphones. You will be able to access your web builder from any place, anytime.
For email marketing campaigns, mailers cull information from your online registration. You can send a variety of emails throughout all of the stages of your event with certain themes, fostering needs, sending a call to action or a reminder for early-bird specials, and encouraging feedback. You can brand your own mailers with merge fields personalized to give your message more engagement. As part of your media standards to backers, the mailer can display sponsorships or track data in real-time.
Integrated or built-in event calendars can show event-goers different programs planned across all of the event dates. Other solutions let participants click on specific programs or dates on the calendar where they are able to sign up for a space.
Registration For Online Events
The modification of entering registration information from a computer to participants is one of the best features event management software has to offer. Online registration makes all of this possible because participants can input all of their information straight into the database for the event. More sophisticated solutions permit multi-session or multi-track registration, allowing guests to sign up for the workshops or programs they would prefer to attend. These systems feature restrictions including a unique ID system or registration code for each guest to protect your data’s integrity against trolls and spam. On-site processing and event marketing can also be implemented into the database.
On-Site Event Management Tools
Onsite tools safeguard the fast processing and clockwork precision of guest appearances. In addition, cloud solutions can enable laptops with an internet connection to become self-service registration booths for attendees. Online or mobile payments empower guests to complete transactions with their own payment gateway or credit card, which allows your registration team to shift their focus towards checking their guests in. Labels and badges will be printed accurately from the main database.
Payments can be easily cross-checked from a portal online and invoices can be printed right away. The same goes for documents including agendas and brochures.
Some reports can be run in real-time on-site so you can keep a close eye on KPIs such as available slots, meal selections, revenues, and number of attendees. Live-stream tools can broadcast snippets of your event numbers or display all of the numbers to add some extra social engagement to your ongoing program.
Managing Your Database
Databases are a core function of all event management software packages. It pulls together analytics, mailing lists, on-site guest lists, and online registration. Be sure you look for export/import functionalities, cloud communication, workflow management, help desk, and sorting variants to extract different integration and metrics with strategic CRM business systems.
Managing Your Budget
Managing your budget is another very important feature that allows you to calculate your savings, re-estimate expenses, and monitor your funds. This module encompasses all of your transactions related to the event and accurately maintains your budget details from line items to high-level estimates for a precise ROI. The feature can track quotes or deals, payments being made, and also estimate the average cost per attendee to scale your estimates.
Event Reporting
Event management software can run analytics anytime before the event, during the event, and after the event is over. This will enable insights to help you make a sound decision. Some of these solutions will let you report in real-time to assess expenses, attendance, and other important metrics and make necessary adjustments to keep your event on target. Reporting takes on many forms including drill-down details or summaries that can be shared with sponsors, partners, teams, and stakeholders. It’s also possible to track trends with the event analytics module to assist you in building one of your best practice sets. Finally, you can make your reports customizable so you can focus on more important metrics for other events in the future.
Feedback Surveys
Some event management software solutions will let you produce feedback for your event which will allow you to gauge the failure or success of your event to help shape future events. Personalized surveys can be created for targeted attendees. The issues your attendees raise on your survey will help to improve your event, while the merits you received from your feedback can be built on and replicated for your next event. This tool can also sort out contacts in your database who are engaging and divide them into possible leads for your CRM enterprise.
Things to Think About When You Purchase an Event Management System
There are many reasons to ponder when you purchase an event management system. Of course, price is one important aspect, but there are some other important things to consider before you purchase such a system:
- Social media - It’s important to use social media to get the word out about your event. There should also be support for or integration with social media posts or a live social feed. In addition, you can stream on YouTube or Facebook to add more depth to the coverage of your event while inviting more participants towards the tail end of the program. Live streaming can be either uploaded for SEO or converted to recorded content.
- Service and support - When you receive a new event management system, learning how to use it can prove to be quite challenging. Support is necessary to help your team transition into running events faster and more efficiently with the new hardware. Vendors should always provide support 24/7 or with a response time that is no longer than 48 hours.
- Ability to scale - You might be managing small projects right now, but one day you might want to grow your business. In this case, you want event management software that will grow along with your business to be able to handle more attendees, provide support for larger events, and include more features for logistics, marketing, and other factors. The pricing plans available will help you make a more informed decision about the solution’s scalability.
- Integration - You will rarely use this solution for processes related to the event. There's a number of business systems that have an impact on the data and workflows of your event such as accounting for financial and cost management, a help desk for addressing tickets, mobile payments for on-site registration, workflow management to approve processes and create task lists, and travel management that books transportation and rooms for all of your guests.
- Functionality - If you want to cover a portion of the event or all of the event, end-to-end will prove to be quite valuable in terms of preparation, the event itself, and after-event stages. They are useful for recurring or large events too. However, there are some solutions that don’t provide all of the tools you need. These tools are perfect for users who may have specific requirements or for small projects. If you are on a shoestring budget, though, you should only subscribe to the important tools you need for your event.
Types of Buyers
Depending on the size of your business, it’s imperative that you choose the right event management software for your needs. There are several buyer types to consider:
- Large enterprises - These are companies that specialize in large events and host on-site events often. The events are connected to concurrent online events that work in-sync with their counterparts offline. Your business should look for features that will bring offline and online event registration into line. They should also consider an event management solution with a suite of modules they can pick and choose from according to their needs.
- Mid-size and small businesses - Mid-sized establishments operate with up to 100 employees who specialize in a particular area. These companies need to consider a system that is best-of-breed and specializes in their role. One such example are businesses that hold on-site or online events. If you’re holding an event on-site, you will need features such as sessions management, barcode scanning, badge printing, guest list management, on-site visitor management functionality, and venue management. If you’re holding an event online, you need features such as event reporting, event marketing, online registration management, and ticketing.
Trends to Understand About the Market
One trend you need to understand about the market is big data analytics. Event organizers need to do more than just collect registration and attendee information in order to customize the experience for their attendees. There are numerous customer preferences which can be retrieved by tracking the online activities of their customers including their shopping preferences and posts on social media. Big data analytics let businesses study and aggregate the data so they can distribute personalized content to their users.
The other trend you need to understand about the market is beacon technology in attendee management. Beacons are based on Bluetooth low energy (BLE) technology that will go a long way with regards to personalizing the experience for your customers. Beacons can be used to welcome attendees walking into an event, followed by an app notification that opens a map up automatically to escort them toward the registration desk and through the event. Beacons can encourage and engage people to connect with other attendees which could increase registrations for events in the future.