Vertical market software provides vertical market businesses with the tools to manage and optimize their service and product supply operations. Compare the best Vertical Market software currently available using the table below.
Deepfinity
Parcel Tracker is the smart way to manage parcels 📦, mail ✉� and deliveries 🚚 in buildings. Parcel Tracker is a cloud-based internal package tracking app that uses the cutting edge in AI reduce your parcel management time by 70% and improve operations overall. Parcel Tracker is trusted by over 30,000 people and businesses to log over a million parcels yearly. It's perfect for: ✔�Student Accommodation ✔�Residential Buildings ✔�Coworking and Corporate Offices ✔�Universities ✔�Hotels and Restaurants ✔�Hospitals ✔�SMBs ✔�Enterprise 🛠How Parcel Tracker Works 1)Quickly scan packages received at the reception/mailroom using a smartphone camera, it automatically notifies recipients by email and SMS with a QR code. 2)Recipients collect their deliveries using the QR code, which serves as proof-of-collection. 🌟Parcel Tracker Features ✔�Works with all couriers and hand-written parcel labels. ✔�Automatic Reminds are sent ✔�No manual data entry ✔�Super easy to use
PetDesk
Remove unnecessary stress from your front desk staff with a suite of tools to increase compliance and client engagement. If your veterinary team is chained to the phone - break free! PetDesk will remove the busy work by automating time-sucking tasks. Speak with your clients on their terms - through two-way text and email. With the PetDesk app in their pocket, your clients get access to reminders, their pet's health information, and more! We've got your back with a support team filled with vet techs and DVMs like you. Schedule a no-hassle walkthrough with us today and see why over 2500 clinics trust PetDesk to decrease the workload on staff while improving the client experience.
KLER
All-In-One Hemp & CBD Management Software. Understanding that hemp operations come in all shapes and sizes, KLER was designed to help any size operation manage and maintain all aspects of their business. Why KLER? KLER can control your entire organization with streamlined business processes and operational visibility to grow your business. KLER's ERP seed-to-shelf software provides visibility and accountability into every aspect of the cannabis supply chain. From cultivation to toll processing, manufacturing to wholesale, through to retail sales.
Normative
Science-based calculations of your ecological footprint, with actionable insights to improve your environmental impact. Just upload your accounting data and the software automatically calculates your environmental footprint. What makes us unique: ✔100% of your ecological footprint, including scope 1,2 and 3 emissions, biodiversity impact and much more. ✔ Science-based metrics built on the Greenhouse Gas Protocol (GHGP). ✔ Environmental hotspots analysis, with actionable insights to make your business sustainable.
Bio-Logic Inc.
Gym Assistant by Bio-Logic Inc. is an easy-to-use membership management software. Ideal for small to medium size gyms, fitness centers and health clubs, Gym Assistant offers the tools gym managers need in order to create informed business decisions. It offers a wide range of features including access control, front desk check-in, payments, billing, membership database, forms and letters, extensive reporting capabilities, plus much more.
Mail Technologies Inc
Remotely send your documents directly to the U.S. Post Office through our cloud-based mailroom. DocuSend works with any accounting, billing or CRM software that produces PDF documents containing a valid mailing address. Users can upload directly or developers can integrate our REST API to offer a "Send Mail" button in their software, either as a reseller or for internal direct connectivity. There are enormous economic advantages for any business or organization that needs to safely print and mail documents on-demand.
Housecall Pro
Run your home service business more smoothly with Housecall Pro. A cloud-based field service management app, Housecall Pro helps service professionals automate their business processes and workflows to increase efficiency and productivity. Housecall Pro makes it easy to schedule, dispatch, estimate, invoice, accept credit cards and get booked online by customers.
FastEST, Inc.
FastEST Mechanical Estimating Software offers a comprehensive solution for takeoff & estimating from start to finish. All programs have an extensive pricing & material catalog & on-screen takeoff. Reports & quotes are generated in seconds & all programs are easy to learn. We can have you up & running in less the 15 minutes so you can be estimating better today! FastPIPE is industry-leading plumbing & mechanical estimating software for commercial & industrial contractors. Whether you are estimating plumbing, HVAC piping, or industrial process piping, FastPIPE provides all of the takeoff & reporting tools needed to create an accurate & timely quote. FastDUCT is ready-to-go HVAC and duct estimating software that meets the needs of commercial & industrial sheet metal contractors. Features on-screen takeoff for contractors who do duct fabrication and/or HVAC installation. FastWRAP is ideal for mechanical insulation estimating . Takeoffs can be imported from FastPIPE/FastDUCT.
PackageX
PackageX Mailroom is the new (and smart 💡) way to manage business mailrooms. Our cloud-based mailroom management software can help optimize your business mailroom operations by up to 80%! 📦✉� Mailroom is trusted and used by teams like WeWork in more than 100 cities worldwide for mailroom and parcel management. 🌟 Who uses PackageX Mailroom? PackageX Mailroom is easy to use, highly scalable, and works across industries, including: 👉 Higher Education, 👉 Real Estate, 👉 Virtual Offices, 👉 Co-working Spaces, and 👉 Hotels & Restaurants 🌟 How PackageX Mailroom works Simply snap a photo of any package or delivery label (even handwritten!), and PackageX Mailroom management software will: 👉 Automatically extract all relevant information, 👉 Match deliveries to the correct recipients, 👉 Manage notifications, 👉 Send alerts and reminders to all recipients, 👉 Collect proof of pickups, and 👉 Keep track of every item that enters and leaves your mailroo
Elromco
Run a moving company with modern technology with Elromco, a moving company dispatch software. With Elromco's online moving software, owners are able to easily manage and grow their moving businesses. Elromco enables users to manage customer relationships, bill and collect payment, convert their leads to moves, and increase their profits. Elromco also allows users to interact the software via tablets, smartphones, or iPad.
Notifii
Notifii Track is a cloud-based package tracking software for apartment offices, university mailrooms, and corporate mailrooms. Quickly and easily log packages as you receive them. Automatically alert the recipient via email and text message. Capture signature proof-of-pickup/delivery. Notifii Track saves you time (literally, just a few seconds to scan a package) and increases package accountability. Use Notifii Track through your web browser, or on any iOS/Android device. 30-day free trial available.
ProntoForms
Empower field teams with a robust and easy-to-use mobile forms app from ProntoForms. Used by more than 3,500 businesses, ProntoForms Mobile Forms App enables field teams to capture, submit, and analyze field data using their phones and tablets. The app also lets users dispatch partially-filed forms, record time and location of form submissions, capture pictures and sketches, and collect signatures on site.
Fingent
ReachOut Suite is a cloud-based end-to-end field service management software built for service companies to optimize and coordinate their entire field operations. Easy to use and packed with features, ReachOut lets field service managers and technicians perform their jobs faster and more efficiently. Digitize field service operations with smart mobile-optimized forms. Gather data swiftly and accurately for conducting inspections or audits. Record customer requests using tickets, easily schedule jobs and work orders, dispatch technicians via the shortest routes, track work progress in real-time, generate professional-looking invoices on the spot & more with ReachOut.
Archon Systems Inc.
inFlow is the complete solution to your inventory management problems. Our cloud-based software is built to handle your purchasing, sales, and restocking needs on any device. You can use inFlow to: • create purchase orders and email them to vendors • set reorder points to prevent running out of stock • manage stock across one or more locations • create sales orders from any device • scan to pick, receive, transfer, or ship • assemble products from bill of materials (BOM) • generate barcodes and labels • sell online through B2B Showroom and inFlow Pay • pull ecommerce orders from Shopify, Amazon, and more • create your own integrations with inFlow's API inFlow is used most often used for: • wholesale • distribution • manufacturing • ecommerce • asset tracking • field service management Expert in-house support means you'll speak directly with us via email, chat, and callback. Start your free trial today!
MIE Solutions, Inc.
We want your company to grow and succeed in a competitive manufacturing industry. MIE Solutions provides ERP software for the discrete manufacturing industry, including aerospace, automotive, metal fabrication, electronics, and more. We offer both on-premise and cloud solutions to our customers as well as perpetual and SaaS licensing options. The software, MIE Trak Pro, has a multi-division capability and can be used in both small, start-up manufacturing businesses as well as mid-sized and enterprise companies in the discrete manufacturing industry. MIE Solutions provides services to the United States, Canada, Mexico, Australia, New Zealand, and the United Kingdom. We want your business to grow and improve because what you do and what you make is important to us! Manufacturing is an ever-developing industry and we understand this. Let us help you grow and continue supporting your customers with on-time delivery and competitive prices (while remaining profitable).
HelmBot
Appointment scheduling, point-of-sale, staff management, marketing automation, and a whole lot more. HelmBot makes it easy for business owners to stay on top of all the complicated parts of their business in one place. HelmBot is designed to save you time and bring in extra appointments, every single day.
Odoo
Odoo is a fully integrated, customizable, open-source software packed with hundreds of expertly designed business applications. Odoo’s intuitive database is able to meet a majority of business needs, such as: CRM, Sales, Project, Manufacturing, Inventory, and Accounting, just to name a few. Odoo is an all-in-one software solution designed to meet the needs of companies, regardless of their size (or budget). The unbeatable, seamless nature of Odoo helps businesses become more efficient by reducing redundant manual processes, which helps companies save countless hours of labor. Every module is interconnected to provide a fully-integrated experience from app to app, and users can automate many processes that would’ve otherwise required manual inputs into multiple applications. Odoo keeps all business functions in one place, allowing teams to collaborate with other departments from one unified platform in the most efficient way possible.
OurPeople, Inc.
OurPeople is an innovative mobile-first solution designed to be engaging, increase performance, and save managers time. OurPeople works with small, medium, and enterprise clients to improve communications for their teams. OurPeople's platform offers exclusive delivery methods that are targeted using Smart Tags to ensure your team no longer suffers from information overload like email or group chat apps. OurPeople includes a suite of features to create incredible results for your team.
Anvyl
A production hub for the modern supply chain. Anvyl provides a single place to manage suppliers, oversee production, and track in-depth manufacturing data. Get the visibility you need to deliver great products. Anvyl streamlines supply chain communication, automates workflows, and delivers real-time production analytics from order to delivery. Manage your suppliers and find new ones on our highly-vetted network. Submit requests for quotation (RFQs), get cost breakdowns, and accept quotes right on the platform. See your entire parts library and supplier directory in one place. Quickly issue purchase orders and organize important quality and logistics documents. Collaborate with suppliers and members of your own team, automate check-ins across critical production milestones, and integrate data from freight forwarders and other logistics partners.
Envoy, Inc.
Envoy’s workplace platform is transforming the modern office with products that make work more meaningful. Envoy allows you to manage everything in your space from a single location, redefining how offices interact with visitors, ensure employee health and safety, book conference rooms, and manage deliveries in over 13,000 locations around the globe in industries like manufacturing, technology, and healthcare. Visitors creates a warm welcome for guests and safeguards your people, property, and ideas. Visitors with Protect ensures your employees’ health by allowing you to pre-screen anyone who enters your space and providing a completely touchless entrance process. Deliveries ensures that packages safely reach their recipients at work, without mailroom pile-ups or communication delays. Rooms helps you manage meeting logistics in the way that works best for you. Book conference rooms, manage your room capacity, and quickly enable contact tracing all from one place.
Device42
Device42 is a robust, comprehensive data center and network management software solution specifically designed by engineers with IT experience to discover, document, and manage medium and large datacenters. Featuring an intuitive web-based interface, Device42 actionable insight into enterprise infrastructures, with clearly identified hardware, software, service, and network interdependencies, powerful visualizations, and easy-to-use UI, webhooks, APIs, and so much more. Lean on Device42 to prepare for and plan network changes and reduce MTTR should an unexpected outage occur. Device42 has what you need for maintenance, audits, license certificate, warranty, and lifecycle management, passwords/secrets, inventory, asset tracking, capacity planning and budgeting, building room and rack layouts… Oh, and Device42 integrates with your favorite IT management tools? Including ITSM, CM, and SIEM integration; data mapping; and more! Try it for yourself today, free for 30 days!
AIMS 360
AIMS360 apparel software is the most popular ERP for the fashion industry. The fashion software features cover the entire fashion business process including production, material and finished goods purchasing, omni-channel order taking, order processing, shipping, invoicing, accounts receivable, and more. Get a demo of AIMS360’s 100+ apparel software features & integrations. Our most popular integrations like Shopify, JOOR, NuOrder, EDI, Factoring, etc. don't require middlewear or third parties.
Mar-Kov Computer Systems
Mar-Kov is a leading provider of cost-effective software solutions for the pharmaceutical, chemical, cosmetics, flavors and fragrance, paints and coatings, and food industries. Delivering robust traceability solutions for process, batch, and formulation-based manufacturers, Mar-Kov helps businesses automate daily routine processes and streamline their operations while adhering to requirements of the HACCP, FDA, and other regulatory requirements. The solution also promotes paperless inventory by leveraging barcoding and an electronic batch recording system.
Adion Systems
ProShop is a paperless and web based shop management, ERP, MES and QMS system for manufacturing companies in regulated industries. ProShop was built on the shop floor of a machine shop for nearly 20 years, and it's not like anything you've seen. Built to manage the complex manufacturing environment better than anything else on the market - by an order of magnitude. Never before has there been a system that gives you such insight into every detail of your manufacturing company. ProShop is best described as a Digital Manufacturing Ecosystem (DME). It is 100% paperless, and combines the features found in ERP, MES, QMS, CMMS, and other software categories for machine shops, fabricators, job shops, contract manufacturers and others in regulated industries who need tight controls on their process and want exacting and timely information to make the best and most profitable decisions.
ClearPathGPS
ClearPathGPS fleet tracking solutions help our customers improve their operations and bottomline. Quick-to-deploy and easy-to-use, businesses get the real-time visibility and tools needed to achieve better results with their vehicles, people and assets they send into the field every day. Affordable pricing backed by top-rated customer support and 30-day risk-free guarantee. - Watch fleet moving automatically in real time with 30-second updates on vehicles/powered assets in the field - Real-time alerts based on key information - such as safety; unauthorized movement; maintenance, speeding and more - Over 60 automated reports including virtual timecards, proof of service, tracking and more - Industry-leading US-based support teams specialize in working with small to midsize local fleets - Flexible contracts including month-to-month options; starting @ $20/month.
By nature, the technology industry is rapidly changing, especially in the successful SaaS sector.
Everyone knows how to use the tools SaaS produces or has had some experience with them. Almost every company is using some type of SaaS software.
Today, the company’s business models are being expanded to reflect additional priorities, such as the formation of horizontal and vertical industry SaaS.
What exactly does all of this mean? Read on to find out.
The next couple of paragraphs will discuss how horizontal and vertical SaaS are constructed and what makes one different from the other.
The horizontal SaaS model has been around the longest – for over a decade to be exact. Horizontal SaaS focuses on software categories tailored to a specific business need. Examples include HubSpot for marketing, Salesforce CRM, and QuickBooks for accounting. Horizontal SaaS provides a variety of services that cover a large scope of the market throughout different businesses. There are several kinds of businesses that utilize the Horizontal SaaS model.
The horizontal SaaS model reaches lots of industries, which is why sales and marketing strategies require a significant amount of available resources. They try to target individual industries differently by running numerous parallel advertising campaigns.
One example of this is Slack. This company runs paid advertising campaigns meant to appeal to an assortment of businesses. Their “customer stories” page highlights stories of different nonprofits, agencies, and businesses that utilize their software. Gathering various stories from other clients is essential to ensuring that prospective customers are able to find something that relates to their business.
The vertical SaaS model focuses on software that’s targeted to particular industries. This trend has become more recent in vertical market software, which makes it less mature than the horizontal market. More recently, several critics have felt that there might be additional opportunities for new vertical SaaS due to their increased popularity.
There are several examples of vertical SaaS, including:
– A software suite designed specifically for personal trainers and the fitness industry.
– End-to-end software for the green industry (forestry and arborists).
– Church management software for ministries and nonprofits.
Vertical market SaaS models don’t strive to be all things to everyone or cover an extensive product category; they narrowly focus on industry verticals instead, as their solutions are built specifically for industry niches. By doing this, the potential market size is narrowed.
It’s been the case more often than not that people with experience in a certain industry have developed their own vertical market software. For instance, a dental practice developed the Health Assurance Plan for use in all of their practices. Once they realized how well it was working, they made it available for other practices to use. This example solved a specific industry problem regarding offering dental plans to patients who either don’t have that option available to them, or can’t afford insurance.
A vertical SaaS takes a narrower approach to marketing than a horizontal SaaS, which requires fewer resources.

There are also industry-neutral or targeted software that can integrate with multiple or existing solutions (for example, Zapier that works with Slack, HubSpot, Zoho, Salesforce, Xero, etc.)
The strength of these kinds of SaaS harness the existing amount of power of other large SaaS platforms, which opens the door to opportunities and co-marketing solutions within verticals. For instance, the pharmaceutical industry was able to achieve this with Veeva.
More brands, including HubSpot and Salesforce, are creating proprietary ecosystems known as PaaS (Platform as a Service). Other SaaS companies can get in on this opportunity to go vertical knowing that a robust brand will take them under their wing.
As previously mentioned, horizontal SaaS, from a market standpoint, is at more of a mature stage and has overcome the challenges that are associated with educating potential customers, as well as creating awareness.
These customers already realize the benefits that good SaaS tools have to offer, which is why the “customer success” concept has become a primary focus. This gives customers the ability to achieve their product’s desired results. Customer success, in turn, should lead to increased SaaS retention rates. Customers have numerous options they can choose from. For one thing, there are many project solutions being offered through multiple SaaS. In order for them to survive, they will need to retain and attract plenty of their own people.
The bigger players are dominating their specific market in a horizontal SaaS model. Salesforce, for example, is essentially its own platform. Any new players in the project management sector might find it challenging to come up with their own spot next to Zoho Projects, Trello, Basecamp, and Asana (Even though it may be difficult, it isn’t impossible. Disruption is always a possibility if new technologies or approaches are developed in the future).
A horizontal market software solution, on the other hand, can target a wider market, which means that there’s room for other SaaS compared to SaaS that target a narrower vertical. The horizontal market will take longer to become entirely saturated.
When businesses observe how a vertical market software operates, one of the most obvious challenges is that most of them are still targeting verticals that take a more traditional approach to business operations. Their work is cut out for them as far as educating construction, banking, insurance, or healthcare companies is concerned, which is why they must change and adapt instead of maintaining the status quo.
From that perspective, vertical market software has matured and has reached the point where horizontal SaaS was around 6-8 years ago.
Vertical market SaaS platforms have the opportunity to go far. They can offer solutions with a variety of features that will specifically answer the problems individual verticals currently face. At this point, a company would be hard-pressed to describe any vertical model as “dominant” because they’re in a market that’s relatively new.